Bank Clerk Exam : Marketing Aptitude – Practice Set 4

Details of Question Set: Marketing Aptitude – Practice Set 4

Subject : Marketing Aptitude

1. A fall in the market share implies

(1)          sales have gone up
(2)          profit has gone up
(3)          prices are erratic
(4)          competition has increased
(5)          business is wound up

2. Market share can be increased by increasing

(1)          raw material cost
(2)          the staff strength
(3)          the sales
(4)          the sales staff
(5)          competition

3. More number of conversions indicates

(1)          more sales
(2)          more purchases
(3)          more staff
(4)          more products
(5)          more technological progress

4. Financial Inclusion means

(1)          financial statements
(2)          financial data
(3)          wholesale Banking
(4)          retail Banking
(5)          bringing all poor people under banking net

5. Find the correct sentence

(1)          KYC norms are not applicable for Financial Inclusion
(2)          Loans can be granted to students at tow rate of interest
(3)          Home loans are not useful for public
(4)          NRI customers are not profitable customers
(5)          Online marketing is very costly

6. Margin contribution in the case of a loan account means

(1)          money paid by bank to borrower
(2)          same as EMI
(3)          borrower’s own contribution for the venture
(4)          stamp duty
(5)          registration charges

7. Mutual Fund business from existing bank customers can be mobifized by

(1)          online marketing
(2)          cross-selling
(3)          telemarketing
(4)          carpet bombing
(5)          road-shows

8. Digital Marketing is the same as

(1)          online marketing
(2)          cross-selling
(3)          website designing
(4)          road-shows
(5)          door-to-door marketing

9. ‘Load’ means

(1)          log of wood
(2)          fee charged when one buys or sells the units of a fund
(3)          share price at the time of buying
(4)          stamp duty
(5)          fund value

10. In a Savings Account, money can be deposited on

(1)          monthly basis
(2)          as per the convenience of the depositor
(3)          annual basis
(4)          in one lump sum
(5)          quarterly basis